Ref NoGB1752.UNI/GF/MD/AL/1
Alt Ref NoMD/AL
TitleAdvertising Library Guard Books
DescriptionGuard books are books used to keep copies of published advertisements. They contain further information about where the advert appeared, the cost and date.

Unilever’s guard books were compiled by the Marketing Division and kept by Advertising Library staff for reference. The material includes press insertion schedules, print advertisements, point of sale, pack and product shots, coupons, leaflets and newsletters.
Datec1920s - c1970s


Extentc600 items
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