Record

Ref No	GB1752.UNI/GF/MD/AL/1
Alt Ref No	MD/AL
Title	Advertising Library Guard Books
Description	Guard books are books used to keep copies of published advertisements. They contain further information about where the advert appeared, the cost and date. Unilever’s guard books were compiled by the Marketing Division and kept by Advertising Library staff for reference. The material includes press insertion schedules, print advertisements, point of sale, pack and product shots, coupons, leaflets and newsletters.
Date	c1920s - c1970s
Multimedia	$9e\17d05a-2205-4175-b5d0-2f9561bd1adb.jpg$
Extent	c600 items
Level	Series

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