|Description||Records of the Marketing Division Advertising Library, particularly guard books. |
The advertising section had charge of the Advertising Materials Library and the Marketing Reference Library/Advertising Information. The library also had a
film section and by 1978 material was being transferred to video. An estimated 25,000 TV/cinema commercials were in the library by 1980. In 1979 the food
section of MAIS was moved to to the Economics & Statistics division. In 1980 work carried out by the Division's Marketing Operations Research section was
transferred to Organisation Division (later UIML).