Ref NoGB1752.EFL/PP/4/4/3
Alt Ref NoOFR:
TitleBi-annual marketing review: Pepsodent (Sales) Ltd
DescriptionReport on trading results, advertising and promotional campaigns for products marketed by Pepsodent (Sales) Ltd for second half of 1951, including Pepsodent toothpaste and Pepsodent toothpowder, Pin-Up home permanent, Vinolia baby products, Lypsyl, Tres Chic toilet soap and Eve shampoo
Illustrated with b/w photographs of advertisements, promotional material, and packaging; three frames from slide-on film distributed to cinemas to advertise Pin-Up, featuring actress Jane Hylton.
Also includes sample of Pin-Up styling instructions.
December 1951
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